Free, Perfect, and Now: Connecting to the Three Insatiable Customer Demands: A CEO's True Story

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Robert Rodin Curtis Hartman

Free, Perfect, and Now

Connecting to the Three Insatiable Customer Demands: A CEO's True Story

Robert Rodin, Curtis Hartman

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English

The Free Press
14 August 2000

Management & management techniques; Customer services

In a world where knowledge is king, the Web never sleeps, and competitive challenge increases exponentially, Robert Rodin shows you how to prepare for the three insatiable demands of today's customers: they want their product or service FREE, they want it PERFECT, and they want it NOW. No matter what business you're in, you have to find a way to respond -- or risk losing your customers to competitors who are discovering new ways to sell your product or service cheaper, better, and faster than you've ever imagined.

As the dynamic CEO of electronics distributor Marshall Industries, Rob Rodin engineered the astounding reinvention of his company, turning a conventionally successful $500 million business into a Web-enabled $2 billion competitive powerhouse. Free, Perfect, and Now tells the dramatic story of that transformation from the inside. Detailing the hard lessons learned in competitive battle, it offers a compelling new perspective on the most pressing issue facing businesspeople today: how to prepare a customer-focused corporation for a future you can't predict.

By: Robert Rodin
With: Curtis Hartman
Imprint: The Free Press
Country of Publication: United States
Edition: New edition
Dimensions: Height: 216mm, Width: 140mm, Spine: 15mm
Weight: 277g
ISBN: 9780684863122
ISBN 10: 068486312X
Pages: 256
Publication Date: 14 August 2000
Audience: Professional and scholarly , General/trade , Undergraduate , ELT Advanced
Format: Paperback
Publisher's Status: Active

Contents 1 The Customer Connection: Addressing the Problem 2 You Don't Know What You Don't Know: Learning Where to Look 3 Frustration by Design: Why Bad Things Happen in Good Organizations 4 Management on Trial: Launching Radical Change 5 The $15,000 Pallet Rack: Building a Common Mission 6 Money Matters Most: Designing the Right Incentives 7 No One Asks for a Salesman: Customers Want Solutions 8 The Uses of Tools: Technology Without Tears 9 Captain Internet and the Tower of Babel: Get Wired 10 The Upside of Perfect: Creating an Innovative Culture 11 Millennium Rules: What's Next? Acknowledgments

Robert Rodin is the former CEO and president of Marshall Industries. He is presently founder, chairman, and CEO of eConnections, and creator of the world's number-one business-to-business Web site, providing services, management, and infrastructure to create supply chain solutions.

Reviews for Free, Perfect, and Now: Connecting to the Three Insatiable Customer Demands: A CEO's True Story

Alan Webber Founding Editor, Fast Company magazine Read this book for what it takes to be a fast company. George Gendron Editor, Inc. magazine Free, Perfect, and Now is the perfect business book for our times, one of the few authentic accounts I've read about how companies really manage to transform themselves. Warren Bennis author of On Becoming a Leader For anyone who wants understand the 'on the ground' narrative of how entrepreneurs work, how innovation leverages intellectual capital, and how ideas -- business ideas -- can improve the quality of life, this is the book for you.