Exhibit Labels

An Interpretive Approach

Beverly Serrell, Katherine Whitney

$169

Hardback

Not in-store but you can order this
How long will it take?

Availability Information

We source books from suppliers in Australia and overseas. For books we don't currently have in stock, the time it takes to get them from our suppliers can vary widely - from a few days to a few months - so we check each book with each supplier to determine the expected time it will take to be supplied to us.

We then advise you accordingly. If the time taken to get any book is too long for you, you can let us know and we will cancel or adjust your order, and refund as required.

To find out the anticipated arrival time for specific items prior to ordering, please contact us by phone or email:

Phone +61 2 9264 3111, or 1800 4 BOOKS (1800 4 26657) if outside Sydney:
option 1 Abbey's Bookshop (Crime, History, Science, Kids & more) • info@abbeys.com.au
option 2 Language Book Centre (ESL & Foreign Languages) • language@abbeys.com.au
option 3 Galaxy Bookshop (Sci-fi, Fantasy, Romance, Graphic Novels) • sf@galaxybooks.com.au

QTY:

English

Rowman & Littlefield Publishers
22 January 2024

Museums & museology; Management & management techniques

Beverly Serrell and Katherine Whitney cover the essentials of the processes of exhibit label planning, writing, design, and production. In this third edition, Serrell’s classic guide to writing interpretive exhibit labels is updated to include new voices, current scholarship and the unique issues the museum field is grappling with in the 21st century. With high quality photographs and new sections, this edition is more accessible and easier to use for all museum professionals, from label writers to museum directors to exhibit designers.

By: Beverly Serrell, Katherine Whitney
Imprint: Rowman & Littlefield Publishers
Country of Publication: United States
Edition: Third Edition
Dimensions: Height: 259mm, Width: 183mm, Spine: 25mm
Weight: 844g
ISBN: 9781538160459
ISBN 10: 1538160455
Pages: 362
Publication Date: 22 January 2024
Recommended Age: From 22 to 99 years
Audience: Professional and scholarly , Undergraduate
Format: Hardback
Publisher's Status: Active

Preface PART I: INTRODUCTION 1. Guidelines and Essentials PART II: OVERVIEW 2. Behind It All: The Big Idea 3. What Are Interpretive Labels? 4. Types of Labels in an Exhibition 5. The Importance of Captions 6. Label Systems Photo Figures for Part IIxx PART III: CONSIDERING THE AUDIENCE 7. Who Is The Audience? 8. Audience Segmentation 9. The Number of Words 10. Readability Issues 11. Multilingual Labels 12. The Labels Voice: Who's Talking to Me? Photo Figures for Part III PART IV: ENHANCING THE VISITOR EXPERIENCE 13. Improving Orientation 14. Being Visitor Friendly 15. Making Words and Images Work Together 16. Labels That Ask Questions 17. Labels for Interactive Exhibits 18. Digital Label Strategies Photo Figures for Part IV PART V: TASKS 19. Getting Started, and Getting Done 20. Prototyping 21. Typographic Considerations 22. Production Materials and Issues 23. Evaluation After Opening Photo Figures for Part V PART VI: VOICES FROM THE FIELD PART VII: CONCLUSIONS 24. What Research Tells Us About Visitors 25. Essentials Takeaway Acknowledgements Photo Figure Index Bibliography Index

Beverly Serrell has been an exhibition and evaluation consultant with art, history, natural history, and science museums, as well as zoos and aquariums. She was previously head of a museum education department for eight years, and worked as a high school science teacher and a research lab technician. Serrell holds an MA in science teaching in informal settings and a BS in biology. In 1995, she was a guest scholar at the J. Paul Getty Museum and has received two National Science Foundation grants to conduct research on visitor behavior in museum exhibitions. She has been a frequent museum visitor all her life. Katherine Whitney is a museum consultant specializing in exhibit development and label writing. Her work has taken her into art, science, history and children’s museums, as well as zoos and aquariums. She is particularly interested in how families engage with museums and has written about her own family’s experiences. Whitney has an MA in Museum Studies and a BA in Art History.

Reviews for Exhibit Labels: An Interpretive Approach

""In this third edition, Beverly Serrell and Katherine Whitney remind me of what's important and challenge me to do better--with humor, humility, and references to the great work colleagues have done creating and evaluating exhibit interpretation. This book provides inspiration, examples and connections to other museum colleagues and organizations who have navigated similar interpretive labyrinths. I can't imagine working without it by my side and on my team."" --Jenny-Sayre Ramberg, Newsline Editor, Exhibition ""Real objects and phenomena are the great differential asset of the museographic language and what gives uniqueness to an exhibition. However, written language --properly used-- is also an essential support for an exhibition with communicative capacity. This new edition consolidates the relevance of a completely essential book in this aspect."" --Guillermo Fernandez, Museographic project consultant, Spain. ""This latest edition of Exhibit Labels serves as the perfect antidote to those who claim, ""Nobody reads the labels!"" Serrell and Whitney, through wonderful illustrated examples and pithy, actionable tips, inspire everyone who works for, or with, museums to craft labels that everyone will want to read!"" --Paul Orselli, Chief Instigator, POW! (Paul Orselli Workshop, Inc.) In this third edition, Beverly Serrell and Katherine Whitney remind me of what's important and challenge me to do better--with humor, humility, and references to the great work colleagues have done creating and evaluating exhibit interpretation. This book provides inspiration, examples and connections to other museum colleagues and organizations who have navigated similar interpretive labyrinths. I can't imagine working without it by my side and on my team. Real objects and phenomena are the great differential asset of the museographic language and what gives uniqueness to an exhibition. However, written language --properly used-- is also an essential support for an exhibition with communicative capacity. This new edition consolidates the relevance of a completely essential book in this aspect. This latest edition of Exhibit Labels serves as the perfect antidote to those who claim, ""Nobody reads the labels!"" Serrell and Whitney, through wonderful illustrated examples and pithy, actionable tips, inspire everyone who works for, or with, museums to craft labels that everyone will want to read!