Examining the Intersection of Incel and Crypto Bro Phenomena: A Linguistic Qualitative Study of Harmful...

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Victoria Kozlova

Examining the Intersection of Incel and Crypto Bro Phenomena

A Linguistic Qualitative Study of Harmful Ideologies in Cryptocurrency-Focused Communities

Victoria Kozlova

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English

Springer VS
01 May 2025

Media studies; Gender studies: men; Digital lifestyle

Series: BestMasters

This book addresses the issue of gender underrepresentation in the cryptocurrency domain. This thesis attributes it to the presence of unwelcoming and hostile communities around it. Grounded in the frameworks of feminist technoscience and situated knowledge, this research explores the linguistic landscape of these communities. Employing observational netnography and keyword search methodologies, the utilisation of incel-specific linguistic repertoire in cryptocurrency-focused discussions is uncovered on platforms like Discord. While the mere use of these terms doesn't directly link cryptocurrency enthusiasts to the incel community, their widespread adoption and normalisation can perpetuate harmful stereotypes and discourage individuals who don't align with such ideologies from participating. The aim of this thesis is to raise awareness about potential barriers created by often questionable linguistic choices.

By: Victoria Kozlova
Imprint: Springer VS
Country of Publication: Germany
Dimensions: Height: 210mm, Width: 148mm,
ISBN: 9783658476618
ISBN 10: 3658476613
Series: BestMasters
Pages: 75
Publication Date: 01 May 2025
Audience: College/higher education , Further / Higher Education
Format: Paperback
Publisher's Status: Active

Introduction.- State of the Art.- Methodology.- Findings and Discussion.- Conclusion.

Victoria Kozlova completed her master’s degree in the Language–Media–Society program at the European University Viadrina. For the past four years, she has been leading a digital agency providing R&D services for tech projects. The agency has secured EU-funding twice for initiatives focused on digital identity implementation and grant procurement. She is currently working on these projects as the lead UI/UX researcher and designer.