Entrepreneur Survival Guide

Name: Entrepreneur Survival Guide
Price: 37.12 AUD
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ISBN: 9798902620600

Will You Survive in an AI World?

Michael Dermer

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English

Tle Enterprises LLC
01 December 2025

Business strategy; Entrepreneurship; Ownership & organisation of enterprises

ENTREPRENEUR SURVIVAL GUIDE WILL YOU SURVIVE IN AN AI WORLD?

Guide Most Founders Wish They Had Before AI Hit

Most founders will not survive AI. According to McKinsey, 57% of what founders do every day can now be replaced by a machine.

So the real question is this: How do you survive and thrive in the world of AI?

I've lived survival.

I left a prestigious New York law firm to build something new-the first company in the U.S. to reward people for being healthy. Ten years later, we had 800 employees. Then the financial crisis hit.

Overnight, the rules changed. Capital disappeared. Customers froze. What worked no longer worked. What we did next was the difference between life and death. We survived-and eventually exited. Today, that company is considered the pioneer of its industry.

That was my battlefield. Yours is AI.

That's why I created The Entrepreneur Survival Guide - a playbook for how to survive and thrive in the world of AI. Not motivation. Not theory. A system.

Six weapons you must employ if you want to survive and thrive in the world of AI.

Weapon One - Finding Your Playground

If you are trying to differentiate between A and B, you have already lost.

Weapon Two - Brand Chemistry

In a world of machines, chemistry is the only human advantage.

Weapon Three - Obsession

Obsession isn't optional - but it must be operationalized.

Weapon Four - Resilience

You will get punched in the face. The resilient stop noticing.

Weapon Five - Stretch Your Limits

If you don't stretch, your ceiling becomes your coffin.

Weapon Six - AI

You must apply AI to your business goals - or it will be used against you.

Master these weapons, and you won't just keep up - you'll set the standard.

Arm yourself.

This is The Entrepreneur Survival Guide.

By: Michael Dermer
Imprint: Tle Enterprises LLC
Edition: Large type / large print edition
Dimensions: Height: 229mm, Width: 152mm, Spine: 11mm
Weight: 299g
ISBN: 9798902620600
Pages: 162
Publication Date: 01 December 2025
Audience: General/trade , ELT Advanced
Format: Paperback
Publisher's Status: Active

Founder of The Lonely Entrepreneur, Michael Dermer released the Entrepreneur Survival Guide (ESG) to address what he believes is the most important issue of our time: how entrepreneurs will survive the AI era. According to McKinsey, 57% of jobs will change because of AI.Michael knows survival. He lived it during the 2008 financial crisis, when nearly everything he had built was threatened and survival-not success-became the goal. That experience shaped The Lonely Entrepreneur and now ESG, a practical survival framework built from lived experience, not theory.That was Michael's survival moment. Yours is AI.

Reviews for Entrepreneur Survival Guide: Will You Survive in an AI World?

""Taylor Swift connects because young ladies feel like she's talking directly to them. Michael is the same for entrepreneurs - what he says is what we all feel every day.""