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Capital Letters

The Economics of Academic Bookselling

J. M. Hawker

$23.95

Paperback

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English
Cambridge University Press
06 June 2019
Academic bookselling inhabits a landscape fundamentally impacted by legislative and political pressure, colonised by new textual forms and new publishing ventures, experiencing constant change. Capital Letters defines the academic bookshop, text, and market, examining change drivers in the UK, the USA and Asia. Drawing on current research, inclusive of commercial publishers and publishing interest groups, Capital Letters also includes quantitative and qualitative research data from academic booksellers. In evaluating the response of academic bookshops to the changing landscape, Capital Letters argues that academic booksellers can understand, shape, and lead a sustainable and equitable future for academic text within the marketplace.

By:  
Imprint:   Cambridge University Press
Country of Publication:   United Kingdom
Dimensions:   Height: 179mm,  Width: 127mm,  Spine: 7mm
Weight:   200g
ISBN:   9781108717236
ISBN 10:   1108717233
Series:   Elements in Publishing and Book Culture
Pages:   75
Publication Date:  
Audience:   Professional and scholarly ,  Undergraduate
Format:   Paperback
Publisher's Status:   Active

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