Economics and the Business Environment

Wim Hulleman, Ad Marijs

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Hardback

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English

Routledge
01 September 2016

Microeconomics; Economics of industrial organisation; International business

Series: Routledge-Noordhoff International Editions

Economics and the Business Environment is directed at students who will be taking up managerial positions in trade and industry or in government. The economic environment of European companies is central to the book giving students a good impression of recent developments within the European economy.

The theories described enable students to:

calculate how much competition firms within a particular business sector are exposed to

analyze the current economic position of a particular country and make exchange rate prognoses

gauge the effect of the economic environment on business sales and profits.

Complicated analyses and mathematical models have been avoided as much as possible. Instead, diagrams and graphs illustrate the causal relationships between economic factors, making this book an ideal primer for those needing the basics of economics for their business degree.

By: Wim Hulleman, Ad Marijs
Imprint: Routledge
Country of Publication: United Kingdom
Dimensions: Height: 246mm, Width: 174mm,
Weight: 771g
ISBN: 9781138148970
ISBN 10: 1138148970
Series: Routledge-Noordhoff International Editions
Pages: 362
Publication Date: 01 September 2016
Audience: College/higher education , Primary , A / AS level
Format: Hardback
Publisher's Status: Active

A. Marijs, W. Hulleman