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The Story Behind the Smile

Lynn McMahon

$57.99

Paperback

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English
Globe Pequot Press
15 January 2023
Eat'n Park Hospitality Group team members share their experiences to paint a vivid picture of the evolution of a 75-year-old family-oriented, community-minded company. They trace its transformation from a single carhop restaurant into a multi-dimensional hospitality group with concepts throughout the eastern half of the United States.

As they follow this once burger-and-shake company with a long history of innovating, readers will enjoy learning how a round sugar cookie from the owner's youth went on to become an instantly recognizable icon and the inspiration behind the company's highly motivating purpose to Create a Smile(R).

The Story Behind the Smile relays how Eat'n Park Hospitality Group leaders have blended business savvy with a genuine concern for people to become one of the nation's admired and successful businesses.

By:  
Imprint:   Globe Pequot Press
Country of Publication:   United States
Dimensions:   Height: 272mm,  Width: 216mm,  Spine: 13mm
Weight:   662g
ISBN:   9781493074266
ISBN 10:   1493074261
Pages:   176
Publication Date:  
Audience:   General/trade ,  ELT Advanced
Format:   Paperback
Publisher's Status:   Active

Storytelling is a significant thread in the fabric of Lynn McMahon's professional life as an award-winning writer and public relations practitioner. Like most Pittsburghers, Lynn's relationship with Eat'n Park has spanned the various stages of her life. From Big Boy balloons in her childhood; to strawberry milkshakes and onion rings after football games in her teenage years; to business breakfasts that continue today, Eat'n Park has been a part of many of her memories. Everyone who grew up with Eat'n Park has stories to tell and, for Lynn, it's been a privilege to share them through The Story Behind the Smile.

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