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Design Thinking Applications and Challenges for Modern Business

K S Chandrasekar Ananda Wickramasinghe

$586.95   $469.30

Hardback

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English
Igi Global Scientific Publishing
25 February 2026
Design thinking emerges as a powerful approach to problem-solving in today's fast-paced and complex business environment. By emphasizing empathy and creative learning, it enables organizations to better understand customer needs and remain agile in a rapidly evolving marketplace. However, while the applications of design thinking span product development, service design, and organizational strategy, its integration into modern business practices comes with challenges. From cultural resistance to scalability issues, companies often struggle to fully embed their principles across teams and operations. Further exploration may reveal new strategies to manage organizational concerns and new business model approaches. Design Thinking Applications and Challenges for Modern Business explores new transformations for faster, better, and cheaper operations in business environments. It explores the capabilities and connections between new technologies and markets. Covering topics such as management science, sustainable development, and user experience, this book is an excellent resource for business owners, educators, academicians, and researchers.
Edited by:   ,
Imprint:   Igi Global Scientific Publishing
Dimensions:   Height: 254mm,  Width: 178mm,  Spine: 27mm
Weight:   1.048kg
ISBN:   9798337330389
Pages:   300
Publication Date:  
Audience:   General/trade ,  ELT Advanced
Format:   Hardback
Publisher's Status:   Active

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