Design by Definition

Elizabeth McGuane

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Paperback

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English

Elizabeth McGuane
25 July 2023

Creative writing & creative writing guides; Writing skills; Web graphics & design

When we think of design primarily in terms of visual representation, we neglect an essential piece of the creative process. The words we use to form concepts can also powerfully shape a design project from start to finish-giving clarity to goals, precision to names and structure, and purpose to stylistic choices.

Elizabeth McGuane offers a fresh, empowering framework for design. Drawing from her experience on the forefront of web, mobile, and product design, she shows us how to harness the potency of words and language to uplift and illuminate rather than encumber. Learn how to effectively apply semantic concepts, use language to frame design problems clearly, and integrate elements of style such as metaphor and nomenclature, to strengthen your design process.

THIS BOOK EXPLORES

Frameworks for building shared language and strengthening collaboration How to practically incorporate semantic concepts into any design process Steps for addressing product and design evolution through concept definition

By: Elizabeth McGuane
Imprint: Elizabeth McGuane
Dimensions: Height: 216mm, Width: 140mm, Spine: 11mm
Weight: 254g
ISBN: 9781952616570
ISBN 10: 1952616573
Pages: 160
Publication Date: 25 July 2023
Audience: General/trade , ELT Advanced
Format: Paperback
Publisher's Status: Active

Elizabeth McGuane is a user experience design director and content designer who got her start in print journalism in 2003, then pivoted to UX design in 2007. Today she lives in Canada, where she's a director of design teams that include product designers, developers, researchers and content designers, working on web and mobile app design projects.

Reviews for Design by Definition

At its heart, this powerful little book is about how to think deeply, clearly, and humanely about solving hard problems-with and for real people. Its message is relevant for those designing digital software, and for anyone striving to make meaning, build understanding, and create alignment in work and life. -AMY THIBODEAU Chief design officer at Gusto Words are slippery. Elizabeth captures them with adeptness and poetic prose, perfectly explaining how they shepherd us along the winding path of product development. This book has invaluable advice for anyone who communicates or makes things with other humans. -RANDALL SNARE Content design director at Meta Whether we design with pixels or pencil marks on paper, we use words to share ideas. Elizabeth presents us with a roadmap for embracing the importance of words and shared language, and reminds us that when done intentionally, writing is a joyful act and the most galvanizing part of the entire creative process. -STEWART SCOTT-CURRAN Cofounder and creative director at Design Business Company