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Design Basics

From Ideas to Products

Gerhard Heufler Michael Lanz Martin Prettenthaler

$55

Hardback

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English
Niggli Verlag
25 October 2019
"""Design Basics"" offers a professional

yet compact introduction to industrial

design, written by specialists in the

field with years of experience as prod - uct designers and design educators at

various universities. The book is aimed

at enquiring users as well as committed

entrepreneurs, interested technicians

and aspiring designers from a great

variety of fields.

The central theme is product design,

taking the conflicting interests of con - sumers, manufacturers and designers

into consideration. All factors of plan - ning and design of industrial products

are considered and presented clearly.

The authors cover the entire field -

from the historical roots to the outlook

in the near future, from a comprehen - sive look at product functions to analy - sis of the complex design process, from

theoretical foundations to descriptive

case studies."

By:   , ,
Imprint:   Niggli Verlag
Country of Publication:   Switzerland
Dimensions:   Height: 209mm,  Width: 172mm, 
Weight:   590g
ISBN:   9783721209884
ISBN 10:   3721209885
Pages:   244
Publication Date:  
Audience:   General/trade ,  ELT Advanced
Format:   Hardback
Publisher's Status:   Active

Gerhard Heufler (1944-2013) was an Austrian industrial designer and co-founder of the degree program Industrial Design at the FH JOANNEUM in Graz. He received numerous national prizes for design. Michael Lanz , born in 1965, is one of the three directors of the strategic design con - sulting agency designaffairs GmbH. Since 2014 he has been head of the Institute for Product and Transportation Design at the FH JOANNEUM in Graz. Martin Prettenthaler , born in 1969, is free - lance designer and architect, and teaches at the degree program Industrial Design of the FH JOANNEUM. He organizes exhibi - tions and symposiums on the topic design.

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