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Data Storytelling and Translation

Bridging the Gap Between Numbers and Narratives

David Mathias

$90.95   $77.13

Paperback

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English
Mercury Learning & Information
10 November 2023
In the digital age, data is the new currency. However, amassing heaps of data means nothing if it doesn't lead to actionable insights. It's not enough to just present numbers; to truly resonate with an audience, data needs a narrative. ""Data Storytelling and Translation"" bridges the chasm between numbers and narratives. Learn the intricacies of translating raw data into compelling stories that captivate, inform, and inspire action. The book covers proven frameworks for converting data into compelling narratives, strategies to tailor data stories to different audiences, techniques to avoid common pitfalls and biases in data representation, the balance between aesthetics and accuracy in data visualization, and uses real-world case studies illustrating the power of effective data storytelling. Whether you're a data scientist, business analyst, student or a decision-maker, this book offers the tools to articulate the true value of your data.
By:  
Imprint:   Mercury Learning & Information
Country of Publication:   United States
Weight:   100g
ISBN:   9781683926511
ISBN 10:   168392651X
Pages:   350
Publication Date:  
Audience:   Professional and scholarly ,  Undergraduate
Format:   Paperback
Publisher's Status:   Active

David Mathias helps organizations and teams deliver better insights, products, and experiences with a customer-focused and data-informed approach by leveraging both data science and behavioral science. He has many years of industry experience as a product and data analytics expert.

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