PERHAPS A GIFT VOUCHER FOR MUM?: MOTHER'S DAY
Willy Legrand, Department of Tourism, Hospitality and Event Management, IU International University of Applied Sciences, Bonn, Germany. Henri Kuokkanen, Postgraduate Studies, Institut Paul Bocuse, Écully, France. Jonathon Day, White Lodging – J.W. Marriott, Jr. School of Hospitality and Tourism Management, Purdue University, West Lafayette, Indiana, USA.
Sustainability is an undeniably critical factor in the future and prosperity of all businesses - particularly hospitality - and we have a duty to protect the ecosystems and communities in which we serve. This book asks the challenging questions that we must all reflect on, while also providing practical advice and informed guidance from over 60 specialists from the sustainability and hospitality worlds. This is crucial reading for hospitality students, practitioners and leaders alike as we all seek to achieve net positive hospitality. -Glenn Mandziuk, Chief Executive Officer, Sustainable Hospitality Alliance. Although the pandemic presented a harsh reset for the world, it was also a positive catalyst in encouraging people to view sustainability as an essential consideration in their everyday lives and lifestyle choices. What we are witnessing is an evolution of travel, and it has never been so important for the hospitality industry to work together collectively and learn from each other. This latest book by Dr. Legrand, Dr. Kuokkanen and Dr. Day provides us with a valuable and well-researched resource from the top experts in the field to help guide us to make better choices and prioritise a more holistic commitment to protecting the planet. -Brenda Collin, Executive Vice President Europe, Preferred Hotel Group. The hospitality industry faces numerous challenges in meeting society's environmental and social sustainability demands. This book offers extensive literature on sustainability and hospitality to meet those challenges. It is highly recommended, as it elaborates on critical topics related to those challenges. The book's format is user-friendly: asking questions, developing answers to them, and providing practical examples and possible solutions. The included chapters encourage discussion and exchange of ideas, enriching students' learning and the future leaders of hospitality -H. G. Parsa, Barron Hilton Chair & Professor, Daniels College of Business, University of Denver, Colorado, USA.
