Creativity in Business

The Basic Guide for Generating and Selecting Ideas

Igor Byttebier, Ramon Vullings

$35

Paperback

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English

BIS Publishers B.V.
01 February 2015

Personnel & human resources management

Creativity in Business is the basic guide for

idea generation and selection. It focuses specifically on business and

education.

The book outlines the 4 step creative process:

- Ask the right questions

- Generate a lot of ideas

- Select the right ones

- Start implementing

Turn idea-killers into idea-boosters!

The authors -Ramon Vullings & Igor Byttebier- aim to make creativity

happen in your organisation, business or educational institution.

Creativity in Business is the revised version of Creativity Today -the

management book on applied creativity- which has already inspired tens of

thousands of managers, teachers, and students around the world. Now this book

is made available again in a revised version, with a new title, subtitle,

partial content updates and cover design, all intended to position this

creativity classic and to emphasize its attractiveness as a basic guide for

businesses and organizations that wish to become more creative.

By: Igor Byttebier, Ramon Vullings
Imprint: BIS Publishers B.V.
Edition: Revised ed.
Dimensions: Height: 176mm, Width: 239mm, Spine: 16mm
Weight: 500g
ISBN: 9789063693800
ISBN 10: 906369380X
Pages: 208
Publication Date: 01 February 2015
Audience: Professional and scholarly , Undergraduate
Format: Paperback
Publisher's Status: Active

Igor Byttebier (Author) Igor Byttebier has a background in the banking industry. He worked as a creativity, innovation and change consultant in about 20 countries across Europe, Asia and Africa. Ramon Vullings (Author) Ramon Vullings is a cross-industry innovation expert, author, engaging keynote speaker and ideaDJ. He helps business leaders with strategies, tools & skills to look beyond the borders of their domain to transform their business in a smarter way. He has written 3 management books on business creativity and cross-industry innovation.

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Creativity in Business

The Basic Guide for Generating and Selecting Ideas

Igor Byttebier, Ramon Vullings

$35

Paperback

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