Cool Beans

One Woman's Mission To Reclaim Fertility Through Men's Health

Saara Jamieson

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Paperback

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English

Morpheus Publishing
01 October 2025

Men's health; Coping with death & bereavement; Advice on parenting

For too long, fertility has been framed as a women's issue. But what if the missing piece has been in front of us all along-men's health?

In Cool Beans: One Woman's Mission to Reclaim Fertility through Men's Health, Saara Jamieson shares her deeply personal story of love, loss, and resilience while uncovering the hidden role men play in reproductive health. After facing miscarriages and fertility struggles with her husband Jordan, Saara refused to accept silence as the answer. Instead, she asked bold questions, explored the science of sperm health, and created Cool Beans Underwear(R), a practical, stigma-free solution to reduce testicular heat and improve fertility.

This book is part memoir, part manifesto, and part toolkit. Each chapter blends lived experience with cutting-edge research and ends with ""Putting it into practice""-actionable steps for men, women, and couples to strengthen their health and connection.

Inside you'll discover:

Honest insights into the realities of infertility, miscarriage, and recovery. The science behind sperm health, hormones, mental wellbeing, and longevity. Practical lifestyle shifts to support fertility and overall vitality. Real stories from men and women who have walked this journey. A hopeful, stigma-free approach that reframes men's health as a shared family issue.

Whether you're trying to conceive, supporting a partner, or passionate about breaking the silence around men's health, Cool Beans offers clarity, courage, and hope. This is more than a book-it's a movement to create healthier families and stronger generations.

By: Saara Jamieson
Imprint: Morpheus Publishing
Dimensions: Height: 229mm, Width: 152mm, Spine: 18mm
Weight: 454g
ISBN: 9781764335201
ISBN 10: 1764335201
Pages: 338
Publication Date: 01 October 2025
Audience: General/trade , ELT Advanced
Format: Paperback
Publisher's Status: Active

Saara Jamieson is the founder of Cool Beans Underwear, the world's first TGA-registered wearable medical device for testicular cooling and scrotal support. With a background in cancer genetics and medical research, Saara transformed her personal 3.5-year infertility journey into a globally recognised innovation in men's health. She is a published scientific author, founder, and emerging thought leader driving bold conversations around fertility, preventative health, and male wellbeing.Her journey spans from laboratory research to launching a high-impact MedTech product that has gained attention across healthcare, sport, and digital innovation sectors. Saara brings deep scientific insight, human-centred design, and commercial savvy into every conversation-making her a sought-after speaker, founder, and voice for change.