PERHAPS A GIFT VOUCHER FOR MUM?: MOTHER'S DAY
Paul McDonald is Professor in Film and Television Studies at the University of Portsmouth, UK. He is the author of Video and DVD Industries and The Star System: Hollywood's Production of Popular Identities and co-editor for the International Screen Industries series from the British Film Institute. Janet Wasko is the Knight Chair in Communication Research at the University of Oregon. She is the author of How Hollywood Works, Understanding Disney: The Manufacture of Fantasy, and Hollywood in the Information Age: Beyond the Silver Screen. She also edited A Companion to Television and Dazzled by Disney? The Global Disney Audience Project.
“Covers all levels of motion pictures from a business perspective … .This book examines the industry in contemporary marketing terms, and each essay clearly explains another aspect of American film as a business. THE CONTEMPORARY HOLLYWOOD FILM INDUSTRY is a truly indispensable book, and a pioneering effort in understanding cinema’s business aspects. It’s thorough study of the financial side of motion pictures, complete with full lists of sources after each insightful essay, is fascinating, enlightening, and instructive.” (RogueCinema.com, December 2008)
The Endless End of Cinema
A History of Crisis and Survival...
Hardback
$180
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Run It Like a Business
Strategies for Arts Organizations...
Hardback
$69.99
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The Mad Max Effect
Road Warriors in International Exploitation...
Hardback
$190
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