Business Technology Strategies for Decision Making and Competitive Advantage

Name: Business Technology Strategies for Decision Making and Competitive Advantage
Price: 462.48 AUD
Availability: OutOfStock
ISBN: 9798369395066

Riktesh Srivastava

$577.95 $462.48

Hardback

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English

Igi Global Scientific Publishing
09 January 2026

Economic systems & structures; Business strategy; Management decision making; Research & development management

Summary
Details

Technology drives transformative changes in business operations and sustainable development. Integrating technology into businesses has economic implications, given that different technologies have the potential to give businesses a competitive edge. They can be leveraged to inform business considerations and increase the effectiveness of their decision-making processes. Therefore, the adoption of technology in business decisions has significant implications for the future of marketing and the development of customer-centric strategies. Business Technology Strategies for Decision Making and Competitive Advantage discusses the implications of adopting technology for enhancing business decisions on operational efficiency, accuracy, and sustainable practices. It highlights how different technologies, including artificial intelligence (AI), blockchain, and predictive analytics, can predict complex market dynamics and consumer behavior. Covering topics such as human capital, financial advisory, and communication practices, this book is an excellent resource for business owners, data scientists, educators, researchers, academicians, and more.

Edited by: Riktesh Srivastava
Imprint: Igi Global Scientific Publishing
Dimensions: Height: 254mm, Width: 178mm, Spine: 32mm
Weight: 1.202kg
ISBN: 9798369395066
Pages: 500
Publication Date: 09 January 2026
Audience: General/trade , ELT Advanced
Format: Hardback
Publisher's Status: Active