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Banking On It

How I Disrupted an Industry and Changed the Way We Manage our Money Forever

Anne Boden

$24.99

Paperback

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English
Penguin Business
04 November 2021
An awe-inspiring story of how one woman took on the financial establishment and founded the fast-growing digital bank, Starling

After a lengthy career at the top of some of Britain's leading Banks, Anne Boden had become disillusioned with the status quo - the financial crash had broken trust in the whole sector and there seemed to be little appetite to make most of emerging technologies to revolutionise customer experience. Increasingly frustrated with the inertia, she decided to do something radical - she set up her own bank, Starling.

In BANKING ON IT, Anne reveals the awe-inspiring story of how she broke through bureaucracy, tackled prejudice and successfully countered widespread suspicion to realise her vision for the future of consumer banking and, in doing so, trigger a new movement that would revolutionise the entire banking industry.

By:  
Imprint:   Penguin Business
Country of Publication:   United Kingdom
Dimensions:   Height: 198mm,  Width: 129mm,  Spine: 17mm
Weight:   202g
ISBN:   9780241453599
ISBN 10:   0241453593
Pages:   288
Publication Date:  
Audience:   General/trade ,  Professional and scholarly ,  College/higher education ,  ELT Advanced ,  Undergraduate
Format:   Paperback
Publisher's Status:   Active

Anne Boden is the CEO and founder of Starling Bank, the UK's first digital-only bank which she founded in 2014. She graduated in Computer Science and Chemistry and started her career at Lloyds Bank where she helped establish the UK's first real-time payments system. She has held various executive-level jobs in the banking sector, including being Head of EMEA Global Transaction Banking across 34 countries for RBS and ABN AMRO, before leaving to start her own bank that could realise the potential of technology in financial services. Anne received an MBE in 2018, for services to financial technology and sits on the board of UK Finance, which represents more than 250 firms in the banking and finance industry.

Reviews for Banking On It: How I Disrupted an Industry and Changed the Way We Manage our Money Forever

A riveting read. I couldn't put it down! Boden's story powerfully demonstrates how creativity, bravery and determination can quite literally transform an industry. Wow, what a change-maker! * Rachel Botsman, author of Who Can You Trust? * A thrilling account of entrepreneurship, ingenuity and innovation. * Tony Fernandes, CEO of AirAsia and author of Flying High * Welsh, 5ft, female and fiftysomething: when Anne Boden decided to launch a new challenger bank she seemed like neither the typical staid financier nor the archetypal fintech founder. Her creation was the successful startup Starling, but as this tell-all book outlines it was not an easy birth. -- Rosamund Urwin * The Times Best Business Books of 2020 * Sent shockwaves through the tight-knit world of UK tech and venture capital * Yahoo! Finance * A banking blockbuster * The Observer Magazine * If there was ever a business book suitable for TV adaptation, this is it. -- Claer Barrett * Financial Times *


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