No single book about the media more thoroughly captured the imagination of readers and critics in 2019 than Audience of One. ?
Funny, acerbic and observant? (Gary Shteyngart, New York Times Book Review), New York Times chief television critic James Poniewozik offers a ?darkly entertaining? (Carlos Lozada, Washington Post) history of mass media from the early 1980s to today, demonstrating how a ?volcanic, camera-hogging antihero? merged with America's most powerful medium to become our forty-fifth president. In charting the seismic evolution of television from a monolithic mass medium into today's fractious confederation of ?spite-and-insult? media subcultures, Poniewozik reveals how Donald Trump took advantage of these historic changes by constantly reinventing himself: from a boastful cartoon zillionaire; to 1990s self-parodic sitcom fixture; to The Apprentice reality-TV star; and finally to Twitter-mad, culture-warring demagogue. Already lauded as a ?brilliant and daring? (Annalisa Quinn, NPR) work that defines a generation, Audience of One emerges as a classic in cultural criticism.