At the Heart of Management

Praise for the book Lino F. Ciceri, an Italian, has produced a provocative treatise that is worthy of great thinkers and places their discoveries in the real world of human organizations, to see whether science can contribute to making a manager's job any easier in the competitive marketplace. To my knowledge, this is a pioneering idea. In brief, just as the chemist Primo Levi turned to literature, the chemist Lino Ciceri uses the laws of the universe on the manager and entrepreneur. I am reminded of the firm Fazioli Pianoforte who changed the piano in the 20th century. Fazioli applied the principles of acoustic engineering and physics to the business of constructing handcrafted pianos that produce beautiful music all over the world. Professor Ciceri goes one step further: he applies hard science to the soft art of management. The results, as you might expect, are eye-opening. Jeffrey M. Goldberg Professor of Strategic Management, Link Campus University Whatever your approach to management, your ideas are likely to change after reading this book. Indeed, your approach to life in general may be affected too. Gareth Keene Company Director & International Contracts Lawyer This book shines a light on management techniques from some very unusual angles and provokes new thinking by putting scientific relationships into a management context. The author writes from many years of top level management experience in industry. Ray Partridge International Management Consultant