MARCH'S BIG RELEASES TELL ME MORE

Close Notification

Your cart does not contain any items

$252

Hardback

Not in-store but you can order this
How long will it take?

QTY:

CRC Press Inc
14 May 2018
Anyone managing an artist's career needs to be well versed and have a savvy understanding of the moving parts of the music business. Learn how and why those moving parts move, as well as how to manage and navigate a music-based career.

Artist Management for the Music Business gives a comprehensive view of how to generate income through music and how to strategically plan for future growth. The book is full of valuable practical insights. It includes interviews and case studies with examples of real-world management issues and outcomes.

Updates to this new edition include the importance of online streaming to music careers, how anyone can effectively network, tools for successful negotiation, ways to identify and manage income sources, and guidance on the ever-changing social media landscape of the music business.

This book gives access to resources about artist management and the music business at its companion website, http://www.artistmanagementonline.com. There is no login, and the resources are updated regularly.
By:   Paul Allen (Associate Professor Middle Tennessee State University)
Imprint:   CRC Press Inc
Country of Publication:   United States
Edition:   4th New edition
Dimensions:   Height: 235mm,  Width: 191mm, 
Weight:   454g
ISBN:   9780815393993
ISBN 10:   0815393997
Pages:   322
Publication Date:   14 May 2018
Audience:   Professional and scholarly ,  Undergraduate
Format:   Hardback
Publisher's Status:   Active
1. Professional Artist Management and Its Principles 2. Preparing to Manage 3. Entrepreneurship and Basic Money Management 4. The Artist Prepares to be Managed 5. Lessons in Artist Management 6. The Artist Management Contract 7. A Planning Primer for the Artist Manager 8. The Artist as a Business and a Brand 9. Income from Live Performance 10. Income from Songwriting 11. Income from Recording 12. Conducting Business for the Artist 13. The Artist Career Plan 14. Coaching, Leadership, and Final Advice

Paul Allen is Associate Professor in the Department of Recording Industry at Middle Tennessee State University and co-author of Record Label Marketing, published by Focal Press. He is also a frequent lecturer at other universities on artist management and other music business subjects. His career includes service in the US Air Force, and work in commercial radio and TV, political management, the music business, academia, and as your author.

See Also