Introduce students to the principles and processes of advertising and communication. Hands-on activities with step-by-step instructions and reproducibles teach advertising layout, design, illustration, methods of collecting information about products and consumers, terminology, and copywriting. Suggestions for integrating the lessons with other subject areas are included. Grades 1-4 (adaptable to other levels).
By:
Debi Englebaugh Imprint: Libraries Unlimited Inc Country of Publication: United States Dimensions:
Height: 279mm,
Width: 216mm,
Spine: 9mm
Weight: 381g ISBN:9781563084515 ISBN 10: 1563084511 Pages: 145 Publication Date:15 May 1997 Recommended Age: From 7 to 17 years Audience:
Primary & secondary/elementary & high school
,
Educational: Primary & Secondary
Format:Paperback Publisher's Status: Active
DEBI ENGLEBAUGH has more than 10 years experience as a K12 art teacher. She is a studio artist and illustrator and teaches art classes for Hermitage Parks and Recreation, Hermitage, Pennsylvania.