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Anytime, Anywhere

Entrepreneurship and the Creation of a Wireless World

Louis Galambos (The Johns Hopkins University) Eric John Abrahamson (The Prologue Group)

$76.95

Hardback

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English
Cambridge University Pres
15 November 2002
Wireless entrepreneurs are transforming the way people live and work around the globe. In the process they have created some of the fastest growing companies on the planet. This book tells the story of the birth and explosion of cellular and wireless communications as seen through the eyes of one of the industry's pioneers, Sam Ginn. As deregulation and privatization swept the globe, Ginn and his team at Air Touch Communications fought for and won licenses on several continents. They built an amazingly successful business using strategic partnerships and joint ventures. In the process they demonstrated a new model for global entrepreneurship in a high-tech, information-based economy. The combination of Air Touch with Vodafone in 1999, and Vodafone with Mannesmann in Europe in 2000 has created the largest wireless business in the world. Vodafone also formed a joint venture with Bell Atlantic to create the largest wireless company in America.

By:   ,
Imprint:   Cambridge University Pres
Country of Publication:   United Kingdom
Dimensions:   Height: 229mm,  Width: 152mm,  Spine: 22mm
Weight:   640g
ISBN:   9780521816168
ISBN 10:   0521816165
Pages:   320
Publication Date:  
Audience:   College/higher education ,  Professional and scholarly ,  College/higher education ,  Further / Higher Education ,  Undergraduate
Format:   Hardback
Publisher's Status:   Active
1. Bidding for the future of a wireless world; 2. From deep traditions; 3. California miseries; 4. Birth of a wireless world; 5. First mover advantages; 6. Innocents abroad; 7. Margaret Thatcher's revolution; 8. Separating from the past; 9. Creating Air Touch; 10. The wireless explosion begins; 11. A call from across the Atlantic; 12. Combining cultures and unfinished business; 13. The emergence of a global powerhouse; 14. A wireless world.

Reviews for Anytime, Anywhere: Entrepreneurship and the Creation of a Wireless World

Review of the hardback: '... the combination of academic insights with the 'insider' perspective derived from interviews with key players makes for a very readable and interesting book.' Business History


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