James Branscome has covered Appalachian affairs for more than fifty years. A Berea College graduate and a native of Carroll County, Virginia, he has written for the New York Times, New York Times Magazine, Washington Post, Business Week, American Heritage, Daily Yonder, the Mountain Eagle of Whitesburg, Kentucky, Cardinal News, the Kentucky Lantern, West Virginia Watch, and dozens of other publications. He served on the staff of the Appalachian Regional Commission from 1969 to 1971 and is a retired Senior Vice President of McGraw-Hill Publications Co. and Managing Director of Standard & Poor's, where he was instrumental in launching the first exchange-traded funds.
""From Appalachian migration to hog castration, this book contains the wisdom (and humor) of a lifetime. Jim Branscome has been a guide, teacher and prophet for all of us who want to better know the eastern mountains."" - Bill Bishop, author of The Big Sort and co-founder of The Daily Yonder ""No other journalist has covered the Appalachian odyssey for as long and with as much insight as James Branscome. This book is a must read for anyone who wants to understand Appalachia's past and current struggles."" - Ronald D. Eller, author of Uneven Ground: Appalachia Since 1945 ""Appalachia is America's least understood major region. Jim Branscome has a deep knowledge of it, a firm independence, and an understanding of how the world works - and what it has done to Appalachia, and its unrealized potential."" - Al Cross, founding director, Institute for Rural Journalism, University of Kentucky ""He has told a story the 'established press' has, to its shame, neglected to tell. Jim Branscome knows the Southern Appalachians as few do."" - Harry M. Caudill, author of Night Comes to the Cumberlands, 1977