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An Unlikely Journey: Reflections on social entrepreneurship, from Brazil to the world by Eduardo Silveira Mufarej at Abbey's Bookshop,
An Unlikely Journey: Reflections on social entrepreneurship, from Brazil to the world
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Eduardo Silveira Mufarej

An Unlikely Journey

Reflections on social entrepreneurship, from Brazil to the world

Eduardo Silveira Mufarej

$26.95   $23.93

Paperback

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English
Troubador Publishing
28 March 2025
Political structure & processes
In his book An Unlikely Journey, Mufarej emphasizes the urgent need for new, ethical, and competent leaders in Brazilian politics and argues that the existing political class has failed to address the country’s deep-rooted issues effectively. The book is intended to inspire readers to engage in the political process and contribute to the country's renewal. Mufarej calls on citizens to take an active role in shaping Brazil's future by supporting new political candidates and holding existing leaders accountable.

Sharing his vision for a better Brazil, Mufarej highlights the importance of transparency, accountability, and public service. The book also details the creation and mission of RenovaBR, the organization Mufarej founded to train and support new political leaders. He explains the criteria for selecting candidates and the comprehensive training program they undergo, which includes courses on public policy, ethics, and effective governance.

Throughout the book, Mufarej provides personal anecdotes and reflections on his journey from the business world to social entrepreneurship. He discusses the motivations behind his shift in focus and the challenges he faced along the way.

Unlikely Journey serves as both a manifesto for political renewal in Brazil and a guide for aspiring leaders who wish to make a positive impact on their country.
By:  
Imprint:   Troubador Publishing
Country of Publication:   United Kingdom
Dimensions:   Height: 198mm,  Width: 129mm,  Spine: 16mm
Weight:   222g
ISBN:   9781836281108
ISBN 10:   1836281102
Pages:   208
Publication Date:  
Audience:   General/trade ,  ELT Advanced
Format:   Paperback
Publisher's Status:   Active

Eduardo Mufarej is a Brazilian entrepreneur, investor and philanthropist and is well known for his involvement in various business ventures and social initiatives. He is the founder of RenovaBR, a non-profit organisation aimed at training new political leaders in Brazil and continues to make significant contribution to both the Brazilian business and social sectors.

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