Dr Mike Baxter has been awarded a PhD in Science, a personal Professorship and Chartered Designer status. He has been a business consultant since 2001, delivering well over 10,000 hours of consultancy to the leadership of some of the world's biggest brands, including Cisco, Google, HSBC, Lilly, Sony PlayStation and Skype. With a background in psychology, design and higher education, he has been an advisor and facilitator to global businesses, the UK government, vice-chancellors and the leadership teams of UK universities and to some of London's fastest growing tech start-ups. Mike is a recognised specialist in the field of strategy and strategic thinking and is the author of several books, including 'The Strategy Manual', 'Core Values' and 'Deep Design Thinking'.