Natalie Nixon is a creativity strategist and president of Figure 8 Thinking. She advises and emboldens leaders to transform their businesses through creativity and foresight. She is a regular contributor to Inc., Fast Company, Katie Couric Media, and SHE Media and the editor of the book Strategic Design Thinking. Nixon's global speaking roster includes TEDxPhilly, the Fast Company Innovation Festival, and the Mayo Clinic's Transform conference, and her corporate clients include Kraft Heinz and Paycor. She holds a doctorate in design management, a master's in global textile marketing, and a bachelor's (cum laude) in anthropology and Africana studies. In 2024, she received the Architecture of Innovation award and was named one of the Thinkers50 Radar.
Honorable Mention in the 2021 Fast Company World Changing Ideas Award. 2020 Porchlight Business Book of the Year Awards winner in the Creativity & Innovation category. Shortlisted for the Soundview 2020 Best Business Books Award. “Creativity is often looked upon as some kiss from the muse, some lighting strike in the brain that’s random. Michelangelo wasn’t random, nor was Steve Jobs. Nor is Natalie Nixon in this fascinating and insightful new work on the topic.” —Alan Weiss, PhD, President, Summit Consulting Group, and author of Fearless Leadership and over 60 other books “This book is practical, probing and essential.” —Beth Comstock, former Vice Chair, GE, and author of Imagine it Forward “Take a leap and buy this book in order to not only generate more creativity but to turn it into a competency.” —B. Joseph Pine II, coauthor of The Experience Economy “Natalie Nixon offers a fresh way of thinking about creativity—as an essential skill that is absolutely critical to success in today’s world.” —Warren Berger, bestselling author of A More Beautiful Question “Natalie's remarkable book provides a simple blueprint for creatively living in this time of overwhelming change.” —Dan Roam, international bestselling author of The Back of The Napkin