The New Money Rules

The Gen Z Guide to Personal Finance

Lillian Zhang

$35

Paperback

Forthcoming
Pre-Order now

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English

Callisto Media Inc.
11 December 2025

Management accounting & bookkeeping; Budgeting & financial management; Personal finance

Forget the old-school money rules, this guide to personal finance shows a new generational how to get ahead in today's world.

More than ever, Gen Z needs a fresh approach to their finances. In this empowering guide, popular money expert Lillian Zhang shows fellow 20-somethings how to use today's tools to tackle the unique financial challenges they face-minus the lectures about avocado toast. She shares actionable advice on budgeting, saving, and investing for a more secure future, while clearing up confusion about credit cards, cryptocurrency, micro-investing, and much more.

THE MONEY MANUAL FOR GEN Z - Gen Z are navigating unique financial challenges; and data shows us rising search volume for terms like ""personal finance"" and ""financial literacy."" This guide meets demand with fresh advice on how to take control of your finances-whether it's micro-investing your savings online for long-term gains, avoiding FOMO spending on social media, or leaning into today's trends like loud budgeting.

VIRAL MONEY EXPERT - With a quarter of a million social media followers, Lillian Zhang is a trusted money expert and ""your financially responsible bestie"" who speaks to fellow 20-somethings in terms they understand.

GREAT GIFT FOR GRADS AND MORE! - Perfect for high school or college grads, young adults earning their first paycheck, or anyone who wants to master the ABCs of financial literacy.

By: Lillian Zhang
Imprint: Callisto Media Inc.
Country of Publication: United States
Dimensions: Height: 210mm, Width: 140mm, Spine: 13mm
ISBN: 9798886081480
Pages: 208
Publication Date: 11 December 2025
Audience: General/trade , College/higher education , Professional and scholarly , ELT Advanced , Primary
Format: Paperback
Publisher's Status: Forthcoming

LILLIAN ZHANG helps Gen Z and millennials navigate their finances through practical, relatable education that reaches and inspires hundreds of thousands across social media. A Silicon Valley professional and a Haas School of Business graduate from the University of California, Berkeley, she combines real-world experience with actionable financial guidance. She’s been featured on CNBC’s Make It, Business Insider, Bloomberg, ABC’s Good Morning America, and Yahoo Finance. When not at her day job or creating content for her thriving TikTok, Instagram, and YouTube communities, Lillian enjoys exploring new cities, doing YouTube Pilates workouts, and hunting down the best local eats in the Bay Area.