China in the New World: Why global companies must put China at the core of their global plans

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Edward Tse

China in the New World

Why global companies must put China at the core of their global plans

Edward Tse

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Paperback

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English

Penguin Random House SEA
18 November 2025

Prose: non-fiction

Why all large companies, no matter where their headquarters are located, must put China at the heart of their global strategies

The globalization that swept across the world from the 1990s to mid-2010s is over. In its place have come growing protectionism, geopolitical tensions, and a decline in the importance of multilateral bodies such as the World Trade Organization.

But while many countries are now turning in on themselves, one continues to turn outwards- building on its achievements of the last four-plus decades, China is now engaging with the world like never before.

In today's increasingly multipolar world, China's influence is on the rise. Its leading companies, tempered in China's large and hyper-competitive markets, now stand at the forefront of technological change and innovation across an increasing number of industries.

Building on its dominance of global manufacturing, China is becoming an exporter of capital, technology, services, and knowledge. Across many industries, its companies are becoming the setters of global standards. Its advances in artificial intelligence, blockchain, and big data are making it central to the development of next-generation supply chains. Its advances in financial technologies, combined with the increasing internationalization of the renminbi, are putting it at the heart of new cross-border payment and settlement systems.

In China in the New World, Edward Tse explains how China became the economic power it is today, how its role in global business will continue to expand, and how companies must rethink their global strategies in what will be an increasingly China-relevant global economy.

By: Edward Tse
Imprint: Penguin Random House SEA
Country of Publication: Singapore
Dimensions: Height: 1mm, Width: 1mm,
Weight: 1g
ISBN: 9789815295429
ISBN 10: 981529542X
Pages: 256
Publication Date: 18 November 2025
Audience: General/trade , ELT Advanced
Format: Paperback
Publisher's Status: Forthcoming

Edward Tse is the founder and CEO of Gao Feng Advisory Company, a global strategy consulting firm, and the former Chairman for Greater China of Booz & Company. He has helped hundreds of multinational and Chinese companies develop and apply their strategies. He has worked with the World Bank, the Asian Development Bank, and the Chinese government on issues related to state-owned enterprise reform. He has also contributed to prominent publications such as Harvard Business Review, strategy + business, Hong Kong Economic Times and China Entrepreneur.