MATTHEW MCCLURE, MBA, CP-FS, is a cannabis consultant and the CEO of Avert, a firm focused on certification, systems development, and training for cannabis companies. He is a lead instructor for the International HACCP Alliance and for the Food Safety Preventive Controls Alliance. Learn more at AvertFoodSafety.com
""As CEO for one of Nevada's largest cannabis cultivation and manufacturing facilities, I've read many books on cultivation and setting up grow operations. They can often be a little lofty, with information not suitable for the layman or beginning grower. I enjoyed this author's ability to take complex concepts and translate them into everyday language for those new to cannabis or the growing process. I consider this book ""Weed 101"" and am considering making it mandatory reading so that my team has a common foundation to grow their cannabis knowledge and evolve as professionals in the cannabis industry."" --Romy M., CEO ""From the environment down to the final steps for harvesting and processing material, this book lays out an exuberant amount of complex information in a common tongue that offers the full spectrum of the grow experience that would benefit beginners as well as experts."" --Zack Seramur, Curaleaf Inc. ""Interested in setting up your own indoor grow room? Then, look no further! Indoor Grow Room for Beginners provides a comprehensive, step-by-step guide for beginning growers to start cultivating beautiful, healthy plants. Matthew's experience as an industry leader allows for him to present complex horticultural concepts into an easy-to-understand guide for anyone to use. Do yourself a favor and get this book!"" --Chris James, CH, CCA, head grower