Mastering the VC Game: A Venture Capital Insider Reveals How to Get from Start-up to IPO on Your Terms...

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Jeffrey Bussgang

Mastering the VC Game

A Venture Capital Insider Reveals How to Get from Start-up to IPO on Your Terms

Jeffrey Bussgang

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English

Portfolio
27 September 2011

Small businesses & self-employed; Advice on careers & achieving success

""Read this book right now so you can look your potential VC in

the eye with confidence."" -David Meerman Scott, author of The New

Rules of Marketing & PR Finding the right venture capitalist to back your start-up is a

challenge. Even if you manage to get backing, you want your VC to be a

partner, not some dictator who will undermine your vision and take

control of your life's work.

Jeffrey Bussgang is one of a very few people who have played on both

sides of this high-stakes game. Now he draws on his unique perspective

to offer high-level insights, colorful stories, and practical advice

gathered from his own experience as well as from interviews with dozens

of the most successful entrepreneurs and VCs. He reveals how to get

noticed, perfect a pitch, and negotiate a partnership that works for

everyone.

""Read this book right now so you can look your potential VC in

the eye with confidence."" -David Meerman Scott, author of The New

Rules of Marketing & PR Finding the right venture capitalist to back your start-up is a

challenge. Even if you manage to get backing, you want your VC to be a

partner, not some dictator who will undermine your vision and take

control of your life's work.

Jeffrey Bussgang is one of a very few people who have played on both

sides of this high-stakes game. Now he draws on his unique perspective

to offer high-level insights, colorful stories, and practical advice

gathered from his own experience as well as from interviews with dozens

of the most successful entrepreneurs and VCs. He reveals how to get

noticed, perfect a pitch, and negotiate a partnership that works for

everyone.

By: Jeffrey Bussgang
Imprint: Portfolio
Country of Publication: United States
Dimensions: Height: 216mm, Width: 140mm, Spine: 18mm
Weight: 225g
ISBN: 9781591844440
ISBN 10: 1591844444
Pages: 256
Publication Date: 27 September 2011
Audience: General/trade , ELT Advanced
Format: Paperback
Publisher's Status: Active

Jeffrey Bussgang, a successful serial entrepreneur for ten years, is now a general partner at Flybridge Capital Partners. Before becoming a venture capitalist, he was the cofounder of Upromise, the largest private source of college funding contributions in the U.S. He lives in Boston with his wife and three children.

Reviews for Mastering the VC Game: A Venture Capital Insider Reveals How to Get from Start-up to IPO on Your Terms

Finding the right VC for you and your company can be a challenging task. Bussgang's recounting of his experience gives a unique perspective on the VC world and is a compelling read for entrepreneurs. -Tony Hsieh, CEO, Zappos.com Mastering the VC Game is part how to and part war story. It is the best kind of book: a fun and educational read. -Fred Wilson, managing partner, Union Square Ventures A 360-degree perspective on the venture capitalist-entrepreneur virtuous cycle. Read this to understand what it takes to be a catalyst to the best economic driver the world has ever known. -Tim Draper, managing director, Draper Fisher Jurvetson Jeffrey Bussgang offers practical advice about raising venture capital from the right people at the right time for the right project. The book is insightful for entrepreneurs and venture capitalists alike. -William A. Sahlman, professor, Harvard Business School and coauthor, New Business Ventures and the Entrepreneur This book is excellent. It is not only a great read (I couldn't put it down) but also extremely informative on the process and the whole larger system in which VCs and entrepreneurs operate. -William Aulet, managing director, MIT Entrepreneurship Center Bussgang's compelling book provides endless insights into the global world of venture capital. The discussions about China are particularly noteworthy. It is very valuable reading for entrepreneurs who aspire to scale their business into long-term leading enterprises. -Jim Breyer, Managing Partner, Accel Partners Jeff Bussgang has written the definitive book on how venture capital works. I've read a lot of books on this subject, was an entrepreneur for 10 years and have been a VC for 15 years. Jeff's book is by far the best to date on this subject. -Brad Feld, Managing Partner, Foundry Group There are tons of books to help entrepreneurs understand things like accounting, marketing, and sales. But until now you were left to fend for yourself to grasp the insider game of venture capital funding. Read this book right now so you can look your potential VC in the eye with confidence. -David Meerman Scott, bestselling author of The New Rules of Marketing & PR