Manley P. Hall (1901-1990), widely regarded as a sage and teacher steeped in the wisdom of antiquity, was one of the leading esoteric scholars of the twentieth century. The author of the landmark work The Secret Teachings of All Ages, Hall was named a 33 Mason in 1973. It is the highest rank Freemasonry can bestow.
Dr. Woodside has written a book with important insights for anyone interested in uderstanding the dynamics of measuring the effectiveness of advertising....I strongly recommend this thoughtful book for its exploration of the factors underlying the influence of marketing messages. - Leon Schiffman Professor of Marketing Baruch College--CUNY