Shannon Daley-Harris came on board to write the book, drawing on her decades of U.S. and international work with and on behalf of children. Jeff Keenan, after witnessing the juxtaposition of prosperity and poverty while working in Asia, sought to discern the contribution he could make to help end poverty. He engaged in conversation with Joy Anderson, president and founder of Criterion Ventures, about the roles individuals play in social change. They realized that there was a need for the global poverty equivalent of the environmental book 50 Simple Things You Can Do to Save the Earth by the EarthWorks Group. Joy set about assembling a team. Karen Speerstra, a longtime publisher, joined the team to edit the book.