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The Other 90%

How to Unlock Your Vast Untapped Potential for Leadership and Life

Robert K. Cooper

$39.99

Paperback

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English
Random House USA Inc
15 October 2002
Dr. Robert Cooper, a neuroscience pioneer and leadership advisor, urges us to take a radically different view of human capacity. We are mostly unused potential, he says, employing less than 10 percent of our brilliance or hidden talents. In easy-to-follow steps, he explains how to develop and apply the art and science of your hidden capacity.

The art is the motivation and inspiration coming from the wonderful stories that are the heart of The Other 90%. Dr. Cooper draws on his wide-ranging insights and experiences to show how it's possible to make a difference in yourself and others.
By:  
Imprint:   Random House USA Inc
Country of Publication:   United States
Dimensions:   Height: 191mm,  Width: 140mm,  Spine: 18mm
Weight:   301g
ISBN:   9780609808801
ISBN 10:   060980880X
Pages:   336
Publication Date:  
Audience:   General/trade ,  ELT Advanced
Format:   Paperback
Publisher's Status:   Active

Robert K. Cooper, Ph.D., is a faculty member of the ""Lessons in Leadership Distinguished Speaker Series."" Called a ""national treasure"" by Professor Michael Ray of the Stanford Business School, Dr. Cooper is recognized for his pioneering work on excelling under pressure and the neuroscience of trust, initiative, and commitment. He has designed and presented leadership development programs for many organizations, including Arthur Andersen, 3M, Ford, Sun Microsystems, Novartis, and Allstate. From the Hardcover edition.

Reviews for The Other 90%: How to Unlock Your Vast Untapped Potential for Leadership and Life

A beautifully inspirational and truly insightful leadership book for the digital age! <br>-- Stephen R. Covey, Ph.D., author of The 7 Habits of Highly Effective People <br> A timeless and unforgettable message! Nothing else in the leadership field compares to the emotional intensity and practical value of this book. Share it with everyone you know. <br>-- Ken Blanchard, coauthor of The One Minute Manager <br> Every once in a while a book comes along that forever changes our view of what's possible in our daily lives and in the world of work. The Other 90% is that kind of book. Robert Cooper brilliantly upends conventional thinking about human capacity. <br> -- Nancy L. Badore, Ph.D., founding director, Executive Development Center, Ford Motor Company <br> Robert Cooper's message can change the future of leadership. . . . When his work was compared to twenty widely recognized leadership experts, Cooper received the highest ratings, including inherent value, usefulness, applicability, and overall results. <br>-- John C. Horton, founder and president, The Leadership Center, Atlanta <br> This is a vital wake-up call to find the untapped potential in yourself and others. <br> -- Martha Rogers, Ph.D., coauthor of The One to One Future <br> Goes right to the heart of what matters most in leadership and life, with compelling insights from neuroscience, inspiring stories, and practical new tools. This is priority reading for us all! <br> -- Bob Nelson, Ph.D., author of 1001 Ways to Reward Employees <p> From the Hardcover edition.


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