Sprint

How to Solve Big Problems and Test New Ideas in Just Five Days

Jake Knapp, John Zeratsky, Braden Kowitz

$35

Paperback

Not in-store but you can order this
How long will it take?

Availability Information

We source books from suppliers in Australia and overseas. For books we don't currently have in stock, the time it takes to get them from our suppliers can vary widely - from a few days to a few months - so we check each book with each supplier to determine the expected time it will take to be supplied to us.

We then advise you accordingly. If the time taken to get any book is too long for you, you can let us know and we will cancel or adjust your order, and refund as required.

To find out the anticipated arrival time for specific items prior to ordering, please contact us by phone or email:

Phone +61 2 9264 3111, or 1800 4 BOOKS (1800 4 26657) if outside Sydney:
option 1 Abbey's Bookshop (Crime, History, Science, Kids & more) • info@abbeys.com.au
option 2 Language Book Centre (ESL & Foreign Languages) • language@abbeys.com.au
option 3 Galaxy Bookshop (Sci-fi, Fantasy, Romance, Graphic Novels) • sf@galaxybooks.com.au

QTY:

English

Bantam
28 March 2016

Economics & Business; Business strategy; Business innovation; Entrepreneurship; Advice on careers & achieving success

From three partners at Google Ventures, a unique five-day process for solving tough business problems, proven at more than 100 companies.

'Sprint offers a transformative formula for testing ideas that works, whether you're at a startup or a large organization' - Eric Ries, author of The Lean Startup

'The genius of Jake Knapp's Sprint is its step-by-step breakdown of what it takes to solve big problems and do work that matters with speed and urgency' - Beth Comstock, Vice Chair of GE

Entrepreneurs and leaders face big questions every day. What's the most important place to focus your effort, and how do you start? What will your idea look like in real life? How many meetings and discussions does it take before you can be sure you have the right solution?

Now there's a sure-fire way to answer these important questions - the sprint. Designer Jake Knapp created the five-day process at Google, where sprints were used on everything from Google Search to Google X. He joined John Zeratsky and Braden Kowitz at Google Ventures, and together they have completed more than 100 sprints with companies in mobile, e-commerce, healthcare, finance and more.

A practical guide to answering critical business questions, Sprint is a book for teams of any size, from small startups to Fortune 100s, from teachers to non-profits. It's for anyone with a big opportunity, problem or idea who needs to get answers fast.

By: Jake Knapp, John Zeratsky, Braden Kowitz
Imprint: Bantam
Country of Publication: United Kingdom
Dimensions: Height: 233mm, Width: 156mm, Spine: 22mm
Weight: 663g
ISBN: 9780593076118
ISBN 10: 0593076117
Pages: 288
Publication Date: 28 March 2016
Audience: General/trade , College/higher education , Professional and scholarly , ELT Advanced , Primary
Format: Paperback
Publisher's Status: Active

Jake Knapp (Author) Jake is a designer and facilitator. He created Google Ventures' sprint process and has run over 100 sprints with startups like Medium, Nest, AngelList and Flatiron Health. He's presented his process to business students at Stanford, UC-Berkeley and Columbia University. Previously, Jake was a design vigilante at Google, leading sprints for everything from Gmail to Google X to Chrome. Jake also started a '20% project' that became Google Hangouts. Long ago, Jake grew up on a rural island in Washington State, began his design career at Oakley and led product design on Microsoft Encarta. He is currently one of the world's tallest designers.John Zeratsky (Author) John is a designer and writer who has worked on consumer, enterprise and medical software products. He worked on the YouTube redesign in 2011 and helped create FeedBurner, which Google acquired in 2007. At Google Ventures, John has spent the last four years mastering how startups use design successfully. He's personally worked with more than 50 companies, including Pocket, Blue Bottle Coffee, RetailMeNot and Foundation Medicine. His focus is on using design to validate business assumptions like market opportunity, value proposition, marketing strategy and new product adoption. Previously, John ran a small design agency, designed a daily newspaper, and taught sailing. He studied journalism at the University of Wisconsin. He lives in San Francisco with his wife.Braden Kowitz (Author) Braden is a designer, prototyper and storyteller. He founded Google Ventures' design team in 2009 and pioneered the role of 'design partner' at a VC firm. He has worked with close to 200 startups, providing hands-on design support from interaction design, to hiring, to team culture. Before joining Google Ventures, Braden led design for several Google products, including Gmail, Google Apps for Business, Google Spreadsheets and Google Trends. Braden started his career building virtual reality simulators at the Beckman Institute and interactive visualisations at Lucent Technologies. Braden studied Computer Science at the University of Illinois and Human-Computer Interaction at Carnegie Mellon.

Reviews for Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days

Through hard won experience Jake Knapp and the team at Google Ventures have refined an efficient, hands-on approach to solving your product, service and user experience design challenges. Try the book and try a Sprint. Tim Brown, CEO of IDEO and author of Change by Design Read this book and do what it says if you want to build better products faster. Ev Williams, founder of Medium, Blogger and Twitter Sprint offers powerful methods for hatching ideas, solving problems, testing solutions - and finding those small, correct habits that make all the right behaviours fall in place Charles Duhigg, author of The Power of Habit