Iacocca

An Autobiography

Lee Iacocca, William Novak

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Paperback

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English

Random House Inc
03 April 2007

Biography: business & industry

To coincide with the publication of his new book, WHERE HAVE ALL THE LEADERS GONE?, from Scribner in May 2007, we are reissuing this classic Iacocca bestseller in trade paperback.

""Vintage Iacocca . . . He is fast-talking, blunt, boastful, and unabashedly patriotic. Lee Iacocca is also a genuine folk hero. . . . His career is breathtaking.""-Business Week

He's an American legend, a straight-shooting businessman who brought Chrysler back

from the brink and in the process became a media celebrity, newsmaker, and a man

many had urged to run for president.

The son of Italian immigrants, Lee Iacocca

rose spectacularly through the ranks of Ford Motor Company to become its president,

only to be toppled eight years later in a power play that should have shattered him.

But Lee Iacocca didn't get mad, he got even. He led a battle for Chrysler's survival

that made his name a symbol of integrity, know-how, and guts for millions of Americans.

In his classic hard-hitting style, he tells us how he changed the automobile industry

in the 1960s by creating the phenomenal Mustang. He goes behind the scenes for a

look at Henry Ford's reign of intimidation and manipulation. He recounts the miraculous

rebirth of Chrysler from near bankruptcy to repayment of its $1.2 billion government

loan so early that Washington didn't know how to cash the check.

By: Lee Iacocca, William Novak
Imprint: Random House Inc
Country of Publication: United States
Dimensions: Height: 208mm, Width: 132mm, Spine: 21mm
Weight: 416g
ISBN: 9780553384970
ISBN 10: 055338497X
Pages: 400
Publication Date: 03 April 2007
Audience: General/trade , ELT Advanced
Format: Paperback
Publisher's Status: Active

Lee Iacoccawas the president of Ford Motor Company and chairman of the Chrysler Corporation. In retirement, he devoted his time to the Iacocca Family Foundation, which raises money for diabetes research. Lee Iacocca died in 2019.

Reviews for Iacocca: An Autobiography

“Vintage Iacocca . . . He is fast-talking, blunt, boastful, and unabashedly patriotic. Lee Iacocca is also a genuine folk hero. . . . His career is breathtaking.”—Business Week