Taking On The System

Rules for Radical Change in a Digital Era

Markos Moulitsas Zuniga

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English

Celebra
04 August 2009

Politics & government; Political activism

In this ""primer for activists in the digital age""
* the founder of DailyKos.com establishes the new rules of today's political battleground to empower everyday people to take action and effect positive change.

The walls between the people and the power are being torn down thanks to ourever-evolving, social media loving, tech-savvy culture. By understanding the new dynamics and rules of power in the digital era, you too can change the world.

Founder of one of the nation's most influential political blogs, Markos Moulitsas Zoniga has drawn up his revolutionary strategies such as-

. Reinvent the street protest .

Feed the backlash .

Demolish your opponents with ridicule .

Identify heroes and villains

Written for both the general public and the grassroots activist, Taking on the System is a timely reminder of the potential power and influence of everyday people.

""The most coherent guide to political organizing-on or off the Internet-penned in a generation.""-Al Giordano

By: Markos Moulitsas Zuniga
Imprint: Celebra
Country of Publication: United States
Dimensions: Height: 229mm, Width: 152mm, Spine: 18mm
Weight: 327g
ISBN: 9780451228062
ISBN 10: 0451228065
Pages: 277
Publication Date: 04 August 2009
Audience: General/trade , ELT Advanced
Format: Paperback
Publisher's Status: Active

Markos Moulitsas Zonigais the founder of the Daily Kos political blog, which has more than one million readers a day. He was third in Forbes magazine's ""Web Celeb 25"" rankings; was one of People En Espanol's ""100 Most Influential Hispanics""; and made PC World's list of the ""Most Important People on the Web."" He is a regular columnist for Newsweek and a weekly columnist for The Hill. He is also the coauthor of Crashing the Gate- Netroots, Grassroots, and the Rise of People-Powered Politics and has appeared frequently in the media. He lives with his wife and children in Berkeley, California.

Reviews for Taking On The System: Rules for Radical Change in a Digital Era

[Zï¿½niga] turns his considerable insight and energy to detailing a manifesto for...radical social change. --Booklist Passionate and accessible prose guaranteed to inspire and empower. --Elizabeth Edwards Studded with practical tips and inspirational tales, teaches...how to turn your voice into a force-multiplier without losing your soul... --James Wolcott, Vanity Fair columnist Tidily organized into pithy directives, including mobilizing, reinventing the street protest and feeding the backlash, this informative and entertaining book...moves easily among the current campaign cycle, pop culture phenomena such as Stephen Colbert and the successes and failures of the progressive movement in America. --*Publishers Weekly (starred review)