MBA in a Book

Mastering Business with Attitude

Joel Kurtzman, Glenn Rifkin, Victoria Griffith

$45

Paperback

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English

Three Rivers Press
15 December 2008

Business & management

A book for the rest of us - the vast majority of people who don't have an MBA, but want to understand the core ideas of business.

Practical ideas from the best brains in Business

A sharp, jargon-free guide to the core curriculum of an MBA program, MBA in a Book shows how to master the big ideas of business and use them in a practical way to build and enhance career success.

""In the world of business, ideas matter. . . . Some of the sharpest minds in the business world give perceptive looks into innovation, marketing, finance, strategy, and leadership, providing stimulating, useful perspectives on these core topics."" -Larry Bossidy, retired chairman and CEO of Honeywell International and coauthor of Execution- The Discipline of Getting Things Done

Great business thinkers such as Michael Porter, Rosabeth Kanter, and Bill George of Harvard Business School; Paul Argenti of the Tuck School at Dartmouth; Jeffrey Sonnenfeld of Yale; Peter Senge of MIT; the entrepreneur and inventor Dean Kamen; and the financial innovator Michael Milken are just a few of the best brains in business, providing the intellectual nourishment that will help you play the game of business at the highest level.

By: Joel Kurtzman, Glenn Rifkin, Victoria Griffith
Imprint: Three Rivers Press
Country of Publication: United States
Dimensions: Height: 228mm, Width: 177mm, Spine: 24mm
Weight: 637g
ISBN: 9780307451583
ISBN 10: 0307451585
Pages: 448
Publication Date: 15 December 2008
Audience: College/higher education , A / AS level , Further / Higher Education
Format: Paperback
Publisher's Status: Active

JOEL KURTZMAN is chairman of the Kurtzman Group (www.KurtzmanGroup.com), a research and consulting firm that focuses on issues relating to knowledge management, strategy, economic development, global risk, governance, and thought leadership. Earlier in his career he was a New York Times reporter and editor, an editor of Harvard Business Review, the founder of strategy+business magazine, and a senior partner for thought leadership and innovation at PricewaterhouseCoopers.