Visual Research: An Introduction to Research Methods in Graphic Design

— —

Russell Bestley (London College of Communication, UK) Paul McNeil (ondon College of Communication, UK)

Visual Research

An Introduction to Research Methods in Graphic Design

Russell Bestley (London College of Communication, UK), Paul McNeil (ondon College of Communication, UK)

$66.99

Paperback

Not in-store but you can order this
How long will it take?

Availability Information

We source books from suppliers in Australia and overseas. For books we don't currently have in stock, the time it takes to get them from our suppliers can vary widely - from a few days to a few months - so we check each book with each supplier to determine the expected time it will take to be supplied to us.

We then advise you accordingly. If the time taken to get any book is too long for you, you can let us know and we will cancel or adjust your order, and refund as required.

To find out the anticipated arrival time for specific items prior to ordering, please contact us by phone or email:

Phone +61 2 9264 3111, or 1800 4 BOOKS (1800 4 26657) if outside Sydney:
option 1 Abbey's Bookshop (Crime, History, Science, Kids & more) • info@abbeys.com.au
option 2 Language Book Centre (ESL & Foreign Languages) • language@abbeys.com.au
option 3 Galaxy Bookshop (Sci-fi, Fantasy, Romance, Graphic Novels) • sf@galaxybooks.com.au

QTY:

English

Bloomsbury Visual Arts
15 December 2022

Graphic design; Research methods: general

Packed with more than 200 colour illustrations, Visual Research explores a range of research methods that can be used by graphic designers and visual communicators in the development of clear and purposeful design solutions. The book

introduces key terms and theories that underlie design research; examining the importance of visual grammar and design literacy, audience, communication theory and semiotics.

Each chapter features case studies, many new to this edition, that demonstrate how the use of research methods can form the basis of effective visual communication and design problem solving, eschewing end-product analysis for a discussion of the way research feeds into the design process.

With new case studies from Matt Cooke, Colette Sadlier and many others, this new edition also brings together all of the 'Key Concept' features and content from previous editions into their own distinct chapter, making it easier for readers to discover design-led tools and information design methods, for both print and on-screen design.

By: Russell Bestley (London College of Communication UK), Paul McNeil (ondon College of Communication, UK)
Imprint: Bloomsbury Visual Arts
Country of Publication: United Kingdom
Edition: 4th edition
Dimensions: Height: 270mm, Width: 210mm,
ISBN: 9781350160569
ISBN 10: 1350160563
Pages: 256
Publication Date: 15 December 2022
Audience: College/higher education , Primary
Format: Paperback
Publisher's Status: Active

Foreword Introduction Chapter 1: Why Research? Chapter 2: Design Literacy Chapter 3: Analysis and Proposition Chapter 4: Visual Comparisons Chapter 5: Theory in Practice Chapter 6: Audience and Message Chapter 7: Process and Materials Chapter 8: Synthesis Chapter 9: Key Concepts Appendices Further Reading Contributing Designers Index Acknowledgments

Dr. Russell Bestley is Principal Lecturer in Graphic Design at London College of Communication, UK. Russell also teaches on the MA Graphic Design program. Paul McNeil is a graphic designer with experience in corporate and brand communications. He is a co-founder of MuirMcNeil, specialising in typography, systems and information design, and works as a Senior Lecturer in Typography at the London College of Communication, UK.