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On Broadway

From Rent to Revolution

Drew Hodges David Sedaris Chip Kidd

$110

Hardback

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English
Rizzoli International Publications
01 February 2016
On Broadway is not only filled with never-before-heard backstage stories of 20 years of theatrical productions, it's also the first illustrated book to look at Broadway — and New York — through the eyes of SpotCo, the graphic designers who shine city (and nation)-wide spotlights on the Great White Way. An oral history homage to New York, theater-going, and the creative process, from the actors, actresses, and behind-the scenes people who put on a show, it is filled with so many never-before seen photographs, posters, and ephemera that readers will feel that they are front row-center to the behind-the-curtain process (and drama) involved in creating a hit show.

Filled with more stars, images, and remembrances than an opening night party at Sardi's, On Broadway shines a spotlight on the last 20 years of hits, from the innovative and unforgettable campaign for Jonathan Larson's Rent, up through and including Broadway's latest success, Lin-Manuel Miranda's Hamilton. Readers will be ushered to their front-row-center seat to witness the creativity and creative process involved in bringing Broadway's brightest off the stage and into the public.

By:  
Foreword by:  
Introduction by:  
Imprint:   Rizzoli International Publications
Country of Publication:   United States
Dimensions:   Height: 318mm,  Width: 211mm,  Spine: 25mm
Weight:   1.424kg
ISBN:   9780847848249
ISBN 10:   0847848248
Pages:   224
Publication Date:  
Audience:   General/trade ,  ELT Advanced
Format:   Hardback
Publisher's Status:   Active

Drew Hodges is the founder of SpotCo, the revolutionary design company responsible for such iconic campaigns as Rent and Chicago. David Sedaris is the internationally renowned author of books including Naked, Me Talk Pretty One Day, Let's Explore Diabetes With Owls and others. He is also a frequent (and beloved) contributor to National Public Radio and the New Yorker.  Scott Rudin is a pre-eminent producer, and one of the few people to have won an Emmy, an Oscar, a Tony, and a Grammy. His producing credits include: No Country for Old Men (film), The Social Network (film), Doubt (film & play), Closer (film & play), The Book of Mormon (musical & forthcoming film), The History Boys (film & play), Fences (play), and many others.

Reviews for On Broadway: From Rent to Revolution

The secrets of Broadway theatre are laid bare in this lush coffee-table book . . . As titles pop and colors snap on the page, it's like looking at a behind-the-scene history of the Broadway scene. This is a delight for theatre lovers and anyone interested in the artistic design process itself. -PUBLISHERS WEEKLY [On Broadway] is a revelation. One of the best I've ever seen on our passion - the theatre. Elegant, insightful, personal, and just plain gorgeous. -JOEL GREY Peek behind the curtains at some of the most colorful - and brilliant - marketing razzle-dazzle to ever light up the New York nighttime sky in Drew Hodges' On Broadway: From Rent to Revolution, a lovely coffee-table book bursting with color, overflowing with photos and packed with stars, and all about bringing Broadway's biggest shows to life in the past 20 years. -PARADE MAGAZINE Filled with more stars and backstage stories than an opening night party at Sardi's, On Broadway: From Rent to Revolution shines a spotlight on the last 20 years of hits! -ART DAILY A full-service extravaganza of a coffee-table book that reveals how Broadway has changed the cultural conversation. Brimming with insider dish from on- and offstage talent, On Broadway unveils a treasure trove of previously unseen posters and provocative promotional campaigns, a delightful what-if of alternate realities for now-iconic shows. Its behind-the-scenes anecdotes and strategies give fascinating insights into how the some of Broadway's most intriguing projects unfolded, and the twists and turns beloved and controversial shows took on their path to (mostly) success. -THE HUFFINGTON POST On Broadway is a fascinating history of Broadway theatre. Drew Hodges has done a wonderful job of collecting hundreds of posters and ads as well as memories in one place to build the story of Broadway. . . The book is so beautifully manufactured with hundreds of stunning photographs that it's a pleasure to hold it in your hands. -THE WASHINGTON BOOK REVIEW For many people, name a show and the first image that pops to mind is the poster. On Broadway turns the creation of those posters into a thumbnail sketch of the Great White Way for the past two decades. It's a reminder that working in the theater can mean a lot more than just performing on stage - anyone with a passion for theater can find a role they're suited for, from being the 'suit' (legal representation) to an artist that captures the spirit of a show in a poster. -StageNotes.net Drew Hodges's visual and oral history of Broadway's best productions is a must-have for musical-theater geeks. Illustrated with posters and Playbill artwork (2004's La Cage aux Folles is a highlight), [On Broadway is] an insightful peek into the staging of the unforgettable - and forgotten - shows of the past two decades. -OUT.com A perfect addition to the coffee table of every theater lover, [On Broadway] is full of photographs, posters, concept drawings and personal anecdotes from stars of the stage. SpotCo, the ad agency responsible for promoting many of the biggest theatrical campaigns of the past two decades, offers an intimate glimpse into the design process that captures the spirit of a show and captivates theatergoers. -M&V Magazine On Broadway: From Rent to Revolution is more than a picture book for your coffee table. Written by Drew Hodges, the founder of Broadway advertising agency SpotCo - the place that works tirelessly to translate the meaning of a show to theatregoers looking to buy tickets - the tome takes readers through 20 years of theatre (in show posters). -Playbill.com The creators of artwork used to promote Broadway shows are often unheralded, even though they create images that forever endear audiences to their respective productions. Now, with the publication of this lush coffee table book by design firm founder Drew Hodges, these creators finally get their due. On Broadway: From Rent to Revolution traces the last 20 years of Broadway through interviews, photos, and art - highlighting the visuals behind hits from Chicago to Kinky Boots to Hamilton. -METROSOURCE


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