Mike Alfaro is a writer, creative director, and pop-culture fanboy. Born and raised in Guatemala, he moved to California after turning 18 in search of the American dream. How cliche. Since then, he's created several successful ad campaigns for major U.S. brands and also launched the viral Instagram account @millennialloteria. He is happily married and currently developing a movie based on his experiences as a Hispanic millennial immigrant.
"""Street vendors are such an important part of LA & Latino culture. I have so many beautiful childhood memories buying from El Paletero, El Carrito De Frutas, El Puesto De Flores. The Los Street Vendors book series celebrates the backbone of our community in a fun and exciting way for children."" —Julissa Prado, founder & CEO of Rizos Curls ""Mike is a creative genius who has brought humor, nostalgia, and joy to our community with all that he creates!"" —Patty Rodriguez, entrepreneur and bestselling author ""Street vendors are always there to feed and serve our communities and it's never too early to humanize them to children. This book honors their work ethic and recognizes them for the hardworking micro-entrepreneurs that they are. I can't wait to introduce this book to the new generations."" —Bricia Lopez, restaurateur and cookbook author"