Randy Olson was a tenured professor of marine biology at the University of New Hampshire before moving to Hollywood and entering film school at the University of Southern California. He has written and directed a number of films, including the acclaimed Flock of Dodos and he is the author of numerous successful books, including Don't Be Such A Scientist.
From Aristotle to <i>South Park</i>, Randy Olson has mined story-telling wisdom through the ages to develop this funny, helpful guide for scientists who want to meld minds with the rest of the human race. He shows why scientists need to tell stories, and then he shows them how to do it. --Carl Zimmer, author of Parasite Rex