Tali Sharot's groundbreaking work at the intersection of behavioural economics, psychology and neuroscience has been used by businesses to improve leadership skills, rethink messaging and refine strategy. Sharot is known for explaining deep ideas about human behaviour in an accessible way and highlighting how those insights can be implemented in a range of fields including finance, marketing, health and public policy. Her books, The Influential Mind: What the Brain Reveals About Our Power to Change Others and The Optimism Bias: A Tour of the Irrationally Positive Brain, have been widely praised. New York Times bestselling author Cass R. Sunstein is Robert Walmsley University Professor at Harvard, as well as founder and director of the Program on Behavioral Economics and Public Policy at Harvard Law School. He is the co-author of Nudge and Noise.
In Look Again, Sharot and Sunstein offer an insightful look into the science of habituation. Their insights into the why and how of getting used to things teach us how to hack habituation to bring more joy to our lives. A surprising and delightful book * Annie Duke, author of Quit: The Power of Knowing When to Walk Away * Look Again is the perfect book to help you refresh your point of view. Sharot and Sunstein reveal why it's easy to be lulled into complacency about anything and how to prevent falling into this trap. In the bargain, they'll help you live a happier, healthier, wiser and more just life * Katy Milkman, author of How to Change: The Science of Getting from Where You Are to Where You Want to Be *