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Five Pennies: Ten Rules to Successfully Build a Franchise Mega-Brand and Maximize System Profits by Cfe Lonnie Helgerson at Abbey's Bookshop,
Five Pennies: Ten Rules to Successfully Build a Franchise Mega-Brand and Maximize System Profits
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Cfe Lonnie Helgerson

Five Pennies

Ten Rules to Successfully Build a Franchise Mega-Brand and Maximize System Profits

Cfe Lonnie Helgerson

$63.95   $54.33

Hardback

Paperback

Not in-store but you can order this
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English
Helgerson Franchise Group
10 May 2012
Franchises
"Five Pennies is ""THE FIELD MANUAL"" for Building and Growing a Franchise Brand With the Right Mindset and Tools! This Book Contains over 120 Tools to Build, Grow and Manage a National Franchise Brand! Featuring Examples of 20 ""Best of Class"" Franchise Brands to learn from - and 10 ""Mega-Wreck"" stories to avoid! Learn About: - Creating and Growing Sustainable Unit Profitability - Managing Franchise System Relations - Staying Ahead of Your Growth Rate - Enhancing System Profits With Continued Education - Turning Your System Into a ""Best Practices"" Machine - How to Recruit Franchise Buyer 2.0 and Maximizing Their Results - Structuring Layered Franchise Support and Marketing - Developing Macro-Level Programs for System Growth - Utilizing Technology to Grow and Manage a Brand - Resource Management for a Growing System"
By:  
Imprint:   Helgerson Franchise Group
Dimensions:   Height: 229mm,  Width: 152mm,  Spine: 14mm
Weight:   440g
ISBN:   9780985181000
ISBN 10:   0985181001
Pages:   192
Publication Date:  
Audience:   General/trade ,  ELT Advanced
Format:   Hardback
Publisher's Status:   Active

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