Electrographic Architecture: New York Color, Las Vegas Light, and America's White Imaginary

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Carolyn L. Kane

Electrographic Architecture

New York Color, Las Vegas Light, and America's White Imaginary

Carolyn L. Kane

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English

University of California Press
30 August 2023

Architecture; History of architecture; Media studies; Urban communities; Impact of science & technology on society

Bridging histories of technology, media studies, and aesthetics, Electrographic Architecture forges a critical narrative of the ways in which illuminated light and color have played key roles in the formation of America's white imaginary. Carolyn L. Kane charts the rise of the country's urban advertisements, light empires, and neoclassical buildings in the early twentieth century; the midcentury construction of polychromatic electrographic spectacles; and their eclipse by informatically intense, invisible algorithms at the dawn of the new millennium. Drawing on archival research, interviews, and visual analysis, Electrographic Architecture shows how the development of America's electrographic surround runs parallel to a new paradigm of power, property, and possession.

By: Carolyn L. Kane
Imprint: University of California Press
Country of Publication: United States
Dimensions: Height: 229mm, Width: 152mm, Spine: 23mm
Weight: 454g
ISBN: 9780520392601
ISBN 10: 0520392604
Pages: 320
Publication Date: 30 August 2023
Audience: Professional and scholarly , Undergraduate
Format: Paperback
Publisher's Status: Active

Contents List of Illustrations Introduction: White like No Other 1. Synthetic White, 10,000 BC–1700 AD 2. Edison’s White Light Empire, 1750–1881 3. The “Great White Way,” 1880s–1910 4. Douglas Leigh’s Times Square Spectaculars, 1930–1960 5. The Young Electric Sign Company and Las Vegas Neon, 1920–1970 6. Jenny Holzer’s Light Art as Urban Critique, 1970–1990 Conclusion: Chromophobia in the Smart City, 1992–2022 Acknowledgments Notes Bibliography Index

Carolyn L. Kane is author of High-Tech Trash: Glitch, Noise, and Aesthetic Failure and Chromatic Algorithms: Synthetic Color, Computer Art, and Aesthetics after Code.