E-Myth Mastery: The Seven Essential Disciplines for Building a World-Class Company

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Michael E. Gerber

E-Myth Mastery

The Seven Essential Disciplines for Building a World-Class Company

Michael E. Gerber

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English

Harper Collins
01 July 2007

Economics & Business; Entrepreneurship

The bestselling author of the phenomenally successful essential entrepreneur handbook The E-Myth Revisited presents the next big step in entreprenuerial management and leadership

In this practical, real-world program that can be implemented real-time into any business, Michael E. Gerber begins by explaining why the entrepreneur is so critical to the success of any enterprise, no matter how small or large it may be, and why the mindset of an entrepreneur is so integral to the operating reality of the organization. He then covers seven essential skills: leadership, marketing, money, management, lead conversion, lead generation, and client fulfillment.

E-Myth Mastery shows readers the difference between being an entrepreneur and doing a job, and teaches them how to get money when banks won’t help, how to expand their customer bases when big business moves in down the street, and how to make sure their businesses keep their promises every single time.

By: Michael E. Gerber
Imprint: Harper Collins
Country of Publication: United States
Dimensions: Height: 229mm, Width: 152mm, Spine: 29mm
Weight: 479g
ISBN: 9780060723231
ISBN 10: 0060723238
Pages: 464
Publication Date: 01 July 2007
Audience: General/trade , Professional and scholarly , ELT Advanced , Undergraduate
Format: Paperback
Publisher's Status: Active

Michael Gerber is the founder and chairman of The E-Myth Academy, based in Santa Rosa, California. He is the bestselling author of THE POWER POINT, THE E-MYTH, THE E-MYTH REVISITED and THE E-MYTH MANAGER as well as a highly sought-after speaker around the world and small-business revolutionary.