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Utilizing New Information Technology in Teaching of International Business

A Guide for Instructors

Fahri Karakaya Erdener Kaynak (The Pennsylvania State University at Harrisburg, USA)

$31.99

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English
Routledge
28 January 2020
Originally published in 1985 this book looks at the way in which some businesses in high technology manufacturing industry have organised their structures and processes in order to manage product innovation effectively. Including detailed case studies of both British and American companies, the book gives examples of both effective and less effective practices. The author puts forward a general framework of good practice for the benefit of both practitioners and business studies students.

Edited by:   , ,
Imprint:   Routledge
Country of Publication:   United Kingdom
Dimensions:   Height: 234mm,  Width: 156mm, 
Weight:   453g
ISBN:   9781138478985
ISBN 10:   1138478989
Series:   Routledge Library Editions: The Economics and Business of Technology
Pages:   168
Publication Date:  
Audience:   College/higher education ,  Professional and scholarly ,  Further / Higher Education ,  A / AS level
Format:   Paperback
Publisher's Status:   Active

Fahri Karakaya

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