The Sport Business Future

Name: The Sport Business Future
Price: 95.18 AUD
Availability: OutOfStock
ISBN: 9781403912671

A. Smith, H. Westerbeek

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Hardback

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English

Palgrave Macmillan
01 September 2004

Sport & leisure industries

This book looks at the impact of powerful technological changes on the business of sport, including human computer interfaces, gene therapy and superintelligence based upon current trends, research and extrapolation. It will focus upon future trends including the athlete of the future, corporate sport citizenship and green sport. This is an influential contribution to debates about sport, business and society in the future.

By: A. Smith, H. Westerbeek
Imprint: Palgrave Macmillan
Country of Publication: United States
Edition: 2004 ed.
Dimensions: Height: 229mm, Width: 152mm, Spine: 15mm
Weight: 504g
ISBN: 9781403912671
ISBN 10: 140391267X
Pages: 210
Publication Date: 01 September 2004
Audience: College/higher education , Professional and scholarly , Primary , Undergraduate
Format: Hardback
Publisher's Status: Active

AARON SMITH and HANS WESTERBEEK are consultants with Manage to Manage Australasia Pty Ltd with considerable experience in the area of sport business and the business of sport. They were the authors of Sport Business in the Global Marketplace published by Palgrave Macmillan.

Reviews for The Sport Business Future

...'an academic adventure that moves the reader forward at Formula One 'Grand Prix' speed...Their style and approach can scarcely be described as 'cautious'...they bring a bold, courageous, highly imaginative and often contestable approach to the subject.' - Kevan Gosper, Member of the International Olympic Committee 'Essential reading for anyone concerned with this rapidly growing, global, industry.' - Long Range Planning