The Pocket Guide to Book Marketing

Name: The Pocket Guide to Book Marketing
Price: 19.95 AUD
Availability: OutOfStock
ISBN: 9781646634026

A Road Map to Marketing Your Book

John Koehler

$19.95

Paperback

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English

Koehler Books
15 December 2020

Creative writing & creative writing guides; Writing systems, alphabets; Writing skills; Press & journalism; Publishing industry

This companion piece to the Pocket Guide to Publishing-read by over 50,000 writers-helps authors sort out their marketing program before and after publication, and answers questions they have about marketing their book.

What marketing work must you the author do to succeed, and how do you work with the publisher to promote the book? How do you determine which social media is the best fit for you? How do you get endorsements and reviews from people you don't know? Is it better to hold book events and signings at a brick and mortar bookstore or should you manage it elsewhere? What is a blog tour? Should you do an Ebook campaign on your publication date or wait until later?

These questions and many more are answered in this pocket guide to book marketing.

By: John Koehler
Imprint: Koehler Books
Dimensions: Height: 152mm, Width: 102mm, Spine: 8mm
Weight: 86g
ISBN: 9781646634026
ISBN 10: 1646634020
Pages: 128
Publication Date: 15 December 2020
Audience: General/trade , ELT Advanced
Format: Paperback
Publisher's Status: Active

John is Koehler Books' company founder and runs its day-to-day operations. He is an award-winning graphics designer, and the author of seven books. He was awarded the lifetime achievement Silver Medal by the Advertising Federation of Hampton Roads in 2016. He earned a BFA in Communications Arts and Design from Virginia Commonwealth University and attended graduate studies at George Washington University in Washington, D.C. John's professional career includes being senior art director of a major advertising agency and running a design studio. John lives in Virginia Beach, VA and is active in his church. He has helped run a ministry dedicated to helping children with disabilities, a cause he is still very much dedicated to. John made an international splash in 1991 by winning the Boomerang World Championship in Perth, Australia and was a member of the Foster's Boomerang 2000 Team, a touring troop that taught professional athletes, and others, the gospel of boomerangs.