Crispin Thurlow is Professor of Language and Communication in the Department of English at the University of Bern, Switzerland.
'In 1956, the French philologist Marcel Cohen suggested that language practices could usefully be understood as a form of work. Finally, decades later, we have a volume which takes up this idea seriously, exploring what language work/language as work tells us about questions of value, the social construction of reality, and social inequality in contemporary conditions. You won't look at a keyboard - or a pen - the same way after you have read this book.' Monica Heller, Editor of the Journal of Sociolinguistics 'This pioneering volume on the production of high-end wordsmithery explores previously unengaged aspects of the political economy of language. In detailed examinations of the work of journalists, PR writers, marketers, linguists, and others, we see their word-craft in ways that clarify their critical and often invisible roles as semiotic brokers.' Bonnie Urciuoli, Hamilton College (Emeritus), USA