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Strategies for Asia Pacific

Meeting New Challenges

P. Lasserre H. Schutte Kenneth A. Loparo

$130.95   $105.07

Paperback

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English
Palgrave
01 November 2005
First published in 1995, Strategies for Asia Pacific has established itself as the leading book on strategic analysis related to firms, markets, business cultures and logic in the Asia Pacific region. Recommended by, The Economist as one of the five books on Asia that need to be read, this revised and updated edition will be essential reading for managers in Asia and companies doing business in Asia as well as students studying Asian business strategies.

By:   , ,
Imprint:   Palgrave
Country of Publication:   United States
Edition:   3rd Revised edition
Dimensions:   Height: 235mm,  Width: 155mm,  Spine: 20mm
Weight:   673g
ISBN:   9781403916952
ISBN 10:   1403916950
Pages:   320
Publication Date:  
Audience:   College/higher education ,  Professional and scholarly ,  Primary ,  Undergraduate
Format:   Paperback
Publisher's Status:   Active
The Strategic Importance of Asia Pacific Formulating Strategies for Asia Pacific Asia as a Market The Players Asian Business Logic Competing Joining Forces: Alliances, Mergers and Acquisitions People and Organization The Future of the Asia Pacific Region

PHILIPPE LASSERRE is Emeritus Professor of Strategy and Asian Business and HELLMUT SCHUTTE is Senior Affiliate Professor of International Management and Dean of Asia Campus, both at INSEAD in Singapore. The authors have both lived and worked in Asia for several years as managers and academics. They have conducted research, acted as consultants and taught management seminars for both Asian and Western managers. Professor Lasserre has been Visiting Professor at the National University of Singapore, China, Europe Management Institute in Beijing, China, at the University of Texas, USA, and at Curtin University, Australia and CEIBS, Shanghai. Professor Schutte has been Visiting Professor at the University of Tokyo, Japan, Boston University, USA and Visiting Scholar at Harvard University, USA. Both authors have written widely on Asia, Asian business and strategy and international management.

Reviews for Strategies for Asia Pacific: Meeting New Challenges

Reviews of the previous edition: '...this is an excellent one-volume survey of the commerce and business practices in the Far East.' - The European 'This is an important and thought-provoking book...this book deserves a wide-ranging, senior audience.' - Euro-Japanese


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